There’s a moment early in almost every project where the conversation splits. One team is talking about the brand—the tone, the look, the message hierarchy.
She modified the copy from “Operators are waiting, please call now.” to: “If operators are busy, please call again.” Colleen Szot was one of the
Crafting Best-in-Class Campaigns, Social Media Presence, Conference Assets, Visual Imagery, and Innovative product photography for a Prosthetic Foot Product. The Importance Of Buyer Persona For
Understanding your customer is paramount in the world of marketing Enter Customer Personas. These well-crafted, research-based profiles of your potential customers can significantly improve your
The healthcare ad/content landscape is exceptionally crowded, but not for the reason you think. Most healthcare marketing departments worry about their competitors up the freeway.
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