Surfing Through Marketing Evolution: Embracing Change for Success

Created with Stewart Surf

Our Role

E-commerce website design, audience and persona development, brand style guidelines and social media designs and content, video content

The Short of It

Brand Buddha redefined Stewart’s digital footprint, from analyzing social media history to launching a revitalized e-commerce platform and targeted campaigns, driving significant e-commerce growth and brand engagement.

Transforming Stewart's Online Game: A Strategic Makeover for Social Media and E-Commerce Triumph

In a collaborative partnership with Stewart, our team conducted a detailed analysis of their historical social media engagement, leading to the development of tailored audience profiles and personas in consultation with Stewart’s leadership. We revamped their digital presence with a new e-commerce website and engaging social media designs, guided by a fresh set of brand style guidelines that reinvented their messaging and online approach. This comprehensive redevelopment laid the groundwork for targeted social media campaigns, designed not only to enhance brand recognition and loyalty but primarily to drive robust e-commerce success, marking a significant milestone in Stewart’s digital evolution.

Helping a 40-Year-Old Surf Legend Catch The Digital Wave

When it comes to riding the waves of change, even a 40-year-old global surf icon like Stewart Surfboards needs a nudge. With a legacy rooted in brick-and-mortar, our challenge was to bridge their world-renowned brand with a digitally savvy audience spread across the globe. Brand Buddha stepped in to guide Stewart, not just to ride the digital wave but to make a splash online, bringing their rich heritage to a generation that lives and breathes in the digital surf.